Pakistani Culture

Business Culture


  • It is a good idea to arrive on time. However, consider that you may be kept waiting as Pakistanis may not always start meeting proceedings punctually.
  • Wait to be introduced to everyone present by a host or third-party intermediary. You are likely to be greeted in order of age and status.
  • Offer your business card with your right hand alone or both hands together, and receive another person’s in the same fashion.
  • Meetings usually begin with refreshments and small talk to acquaint everyone present.
  • Do not expect any decisions to be reached on the first day or meeting of a business encounter.
  • If discussion gets emotional or heated, remain calm and keep your composure. Assertive behaviour by which you stand your ground and argue your position may work against you.
  • Similarly, high-pressure tactics are likely to be unsuccessful and may actually jeopardise dealings.
  • The oldest person present may be deferred to for their opinion. If they take a long time to consider the situation, wait patiently for their reply. Silence should not be pressed or misunderstood as impassiveness.
  • Appealing to a win-win outcome usually gains popular support.


  • Trust is a big factor in Pakistani business culture; therefore, Pakistanis feel comfortable when well acquainted with their business relations. Pakistanis will often ask personal questions as a method of further acquainting themselves and building trust. Third-party introductions are an effective way to establish a trusting business relationship.
  • Generally, Pakistanis prefer to conduct their business discussions in person, rather than conversing over the phone.
  • It is considered inappropriate to enquire about a business relation's wife or daughters, unless you are very well acquainted.
  • 'Wasta' is dominant in business transactions, when bargaining, and frequenting a family-run convenience store. Many small businesses are family-run and rely on loyal customers. This concept also depicts how the family is of primal importance in the daily life of Pakistanis. See ‘Interdependence and Wasta’ in the Core Concepts for more information on this.


  • It is appropriate to bargain for up to a 50% discount in most stores.
  • Age plays an important role in the amount of respect enjoyed by a particular person; however, family status is also key. Treating older business relations with particular respect is required.
  • It is normal to precede a business transaction by greeting the shopkeeper and asking about their well-being when first walking into a store.
  • It is better to maintain indirect eye contact when conducting business, as direct eye contact often infers superiority.
  • Family-run businesses are extremely common in Pakistani culture and are generally continued generationally as nepotism is assumed to guarantee trust. Aspects of inheritance culture dictate that the upkeep of the business will be bestowed upon the eldest son.
  • Business is generally avoided during the month of Ramadan.
  • Many Pakistanis are quite casual about deadlines and punctuality, and will often arrive to an event or social meeting late. However, this is not applicable to all situations.
  • On the Corruption Perception Index (2017), Pakistan is ranked 117th out of 180 countries, receiving a score of 32 (on a scale from 0 to 100). This perception suggests that the country’s public sector is somewhat corrupt.
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  • Population
    [Census, 2017]
  • Language
    Punjabi (48.0%)
    Sindhi (12.0%)
    Saraiki (10.0%)
    Pashto/Pashtu (8.0%)
    Urdu [official] (8.0%)
    Balochi (3.0%)
    Hindko (2.0%)
    Brahui (1.0%)
    English [official], Burushaski, Shina and other 8%
    [2010 est.]
  • Religion
    Islam (96.28%)
    Christianity (1.59%)
    Hinduism (1.60%)
    Ahmadiyya (0.22%)
    Other (0.32%)
    [2010 est.]
  • Ethnicity
    Punjabi (44.68%)
    Pakhtun/Pathan (15.42%)
    Sindhi (14.10%)
    Seraiki (8.38%)
    Muhajir (7.57%)
    Balochi (3.57%)
    Other (6.28%)
    [2010 est.]
  • Cultural Dimensions
  • Australians with Pakistani Ancestry
    64,344 [Census, 2016]
Pakistanis in Australia
  • Population
    [Census, 2016]
    This figure refers to the number of Australian residents that were born in Pakistan.
  • Median Age
    30 [Census, 2016]
  • Gender
    Male (60.9%)
    Female (39.1%)
    [Census, 2016]
  • Religion
    Islam (88.4%)
    Catholic Christianity (2.5%)
    Other Religion (2.9%)
    No Religion (2.2%)
    Not Stated (3.9%)
    [Census, 2016]
  • Ancestry
    Pakistani (61.6%)
    Indian (8.6%)
    Southern Asian [not defined] (4.2%)
    Afghan (4.1%)
    Other Ancestry (21.5%)
    [Census, 2016]
  • Language Spoken at Home
    Urdu (71.5%)
    English (8.1%)
    Pashto (6.2%)
    Hazaraghi (4.6%)
    Other Languages (9.0%)
    Of those who speak a language other than English at home, 90.3% speak English fluently.
    [Census, 2016]
  • Diaspora
    New South Wales (39.6%)
    Victoria (34.1%)
    Western Australia (8.8%)
    Queensland (7.6%)
    Other (9.9%)
    [Census, 2016]
  • Arrival
    Prior to 1996 (9.6%)
    1996 - 2005 (32%)
    2006 - 2015 (66.6%)
    2016 (5.8%)
    Not stated (2.6%)
    Note: Arrivals up until 9 August 2016.
    [Census, 2016]
Country Flag Country Pakistan